Lead Graphic Designer

Ensures UI Design solutions and deliverables are in alignment with business requirements and scope.

Leads and facilitates discovery activities, and solutions/design options and determines appropriate fidelity of deliverables based on project goals, purpose of deliverables, client expectations, and budget/schedule constraints. Leads the creation and presentation of detailed XD deliverables

Collaborates with the development team to determine design feasibility and efficiency for implementation.

Efficiently lead and administer creative design projects in support of ongoing AIM marketing & advertising initiatives. Ensure all internal and external communication tools adhere to AIMs brand guidelines

Successfully lead the design strategy & execution of a global company rebrand across three countries

Manage client-facing project deliverables and scopes to ensure meeting client deadlines and adhering to client brand standards

Built and designed all marketing material as part of an in-house marketing team. Assets included Flyers and Advertisements, Catalog Spreads, Package Design, Social Posts, and Email Blasts. Winner of 2 PPAI Pyramid Awards.

Provided art direction for on-site photo shoots and product photography

Designed promotional products for a variety of clients. Wearables includes Socks, Sunglasses, Bandanas, T-Shirts, Gloves, package design and more for both companies.

• Manage and lead junior designers and design interns

Built digital assets broadcasted across 30 major markets, 129 radio stations, and 29 TV stations. Digital assets include banner ads, email blasts, e-newsletters, and social media graphics.

Develop logos and subsequent branding material for brands owned and operated under the CBS radio umbrella